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TikTok operates in the Social Media space and has built its business around collecting extensive user data. This expose reveals the full scope of TikTok's data collection practices, privacy incidents, and what users can do to protect themselves. Understanding these practices is essential for anyone who uses TikTok's products or services.
Privacy Score
40PoorLower scores indicate more invasive data collection practices
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Based on our analysis of TikTok's privacy policies, terms of service, and independent research, here is what they collect about you. Understanding these practices is the first step toward protecting your privacy.
Shares user data with third-party advertising networks without explicit consent
Retains IP address logs and network connection metadata
Uses cross-device tracking to link user activity across phones, tablets, and computers
Monitors email content for targeted advertising purposes
Collects typing patterns and keyboard usage data
Uses dark patterns to make privacy settings difficult to find and change
A record of known privacy incidents, data breaches, and regulatory actions involving TikTok. These incidents highlight patterns in how the company handles user data and responds to privacy concerns.
European regulators imposed a significant fine for violations of the General Data Protection Regulation related to data processing practices.
Affected: European users
Security researchers discovered TikTok was tracking users across unrelated websites and apps using hidden identifiers.
Affected: All users with cookies enabled
Practical steps you can take right now to protect your privacy and reduce your exposure to TikTok's data collection practices.
Review and restrict TikTok's privacy settings immediately
Request a copy of all data TikTok has collected about you
Use privacy-focused alternatives where possible
Enable all available privacy protections in TikTok's settings
Consider deleting your TikTok account if you no longer need the service
Use a VPN when accessing TikTok's services to limit IP tracking
Tired of companies like TikTok profiting from your personal data? Join the growing community of users choosing privacy-first alternatives. Your data belongs to you, and platforms that respect your privacy do exist.
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