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AllTrails operates in the Outdoor space and has built its business around collecting extensive user data. This expose reveals the full scope of AllTrails's data collection practices, privacy incidents, and what users can do to protect themselves. Understanding these practices is essential for anyone who uses AllTrails's products or services.
Privacy Score
31PoorLower scores indicate more invasive data collection practices
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Based on our analysis of AllTrails's privacy policies, terms of service, and independent research, here is what they collect about you. Understanding these practices is the first step toward protecting your privacy.
Collects biometric data including facial recognition templates
Tracks in-store purchases through payment partnerships
Records screen time and app switching behavior
Shares data with government surveillance programs
Collects health and fitness data through integrated services
Shares user data with third-party advertising networks without explicit consent
Uses cross-device tracking to link user activity across phones, tablets, and computers
Retains IP address logs and network connection metadata
A record of known privacy incidents, data breaches, and regulatory actions involving AllTrails. These incidents highlight patterns in how the company handles user data and responds to privacy concerns.
Investigation revealed AllTrails shared user data with advertising partners without proper consent mechanisms in place.
Affected: All active users
A security breach resulted in unauthorized access to millions of user accounts, including personal information, email addresses, and hashed passwords.
Affected: Millions of users
Practical steps you can take right now to protect your privacy and reduce your exposure to AllTrails's data collection practices.
Review and restrict AllTrails's privacy settings immediately
Request a copy of all data AllTrails has collected about you
Use privacy-focused alternatives where possible
Enable all available privacy protections in AllTrails's settings
Consider deleting your AllTrails account if you no longer need the service
Use a VPN when accessing AllTrails's services to limit IP tracking
Tired of companies like AllTrails profiting from your personal data? Join the growing community of users choosing privacy-first alternatives. Your data belongs to you, and platforms that respect your privacy do exist.
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